Ideal Concepts

Ideal Concepts Headquarters Location

Allentown, PA

Ideal Concepts Photos

  • Ideal Concepts, Inc. was named the the Inc. 5000 list for the 5th year in a row!
  • Ideal Concepts, Inc. was named the the Inc. 5000 list for the 5th year in a row!
  • Ideal Concepts, Inc. was named the the Inc. 5000 list for the 5th year in a row!
  • Ideal Concepts managers at the 2018 Fastest Growing Companies in the Lehigh Valley Awards
About Ideal Concepts
Ideal Concepts, Inc. started in the insurance sales and technology industry in 2005 under the leadership of founder and President, John Pequeno. As a graduate of Lehigh University, with an advanced degree in computer engineering, John decided to use his technology expertise to revolutionize one of the least technologically advanced industries in the world, the insurance industry.

We developed our first product in 2005 with the launch of iWebQuotes.com, an insurance marketing website. The purpose of the service was to connect clients looking for health and life insurance with experienced agents who could review the options with them.

As iWebQuotes.com became successful, we built strong relationships with many agents and agencies in the business, and it quickly became evident that there was a void in insurance sales technology. Agents needed technology which could facilitate selling insurance to clients over the phone and internet. This led to the launch of American Insurance Organization (AIO) in 2007. AIO is an Insurance Marketing Organization, which partners with Insurance Carriers and the Insurance Agents in order to facilitate the sales process to the actual clients who are purchasing insurance.

In 2014, Ideal Concepts launched our newest marketing and sales solution technology, SalesRadix. For the first time ever in the insurance industry, SalesRadix provides a turnkey sales solution. Our technology gives agents the highest quality leads, an advanced marketing system, a customer relationship manager and access to our private health exchange. We believe that an agent should focus on what they are best at, which is sales, while we manage all of the administrative work, marketing, and technology for them.

As we continue to grow in an ever complex industry, you can be sure that Ideal Concepts will continue to develop technology, products, and solutions, in order to simplify the insurance industry.
Ideal Concepts makes the Inc. 5000 list for the 5th year in a row!
Did you know only 322 companies have achieved Inc. 5000 status five times since the inception of the list in 1982? That's less than 4% of all companies.

Of those, even less have done it in consecutive years.

But Ideal Concepts, Inc. was named the the Inc. 5000 list for the past five years in a row!

We have so many job openings right now in a variety of departments including Recruiting, Sales, Quality Assurance, Customer Service, and more! Check out our open positions at www.IdealConcepts.com/Careers
Ideal Concepts Named a Top Workplace for the Second Year
Ideal Concepts, Inc. is proud to announce that for the second year in a row, we have been named a Top Workplace in the Lehigh Valley! Top Workplaces are selected based on employee surveys that rate benefits, work environment, culture, career advancement, and other work-related topics. Ideal Concepts ranked #14 among small businesses, no easy feat considering at least 84 businesses participated in the surveys!

We are extremely proud of this honor, especially considering the judges are our own employees! We've experienced rapid growth over the past year, and with intense expansion, change is inevitable. We are proud that we've been able to not only maintain our team atmosphere, but improve on it as we expand as a company.

If you're interested in joining an award-winning team considered a Top Workplace in the Lehigh Valley, check out all of our open positions on Indeed. We're looking for inspired, dedicated, intelligent team players who are interested in dominating the individual health insurance sales, marketing and technology fields with Ideal Concepts, Inc.!
AIO & Ideal Concepts Top the 2017 Inc. 5000 List

Ideal Concepts, Inc. is pleased to announce that American Insurance Organization (AIO) has been named to the prestigious Inc. 5000 list for the second year in a row! Ideal Concepts, Inc. also made the 2017 list. The Inc. 5000 list, put out annually by Inc. Magazine, ranks the country’s top 5000 fastest-growing private companies, according to percentage revenue growth over a 3-year period.

With a more than 727% jump in revenue from 2013 to 2016, AIO is ranked in the top 12% of all listed companies, is considered #9 among insurance-related businesses nationwide, and is ranked #13 of all Pennsylvania companies listed. Ideal Concepts achieved a 522% growth over this period, putting it in the top 17% of companies nationwide.

To qualify for the annual Inc. 5000 list, companies must have been founded and generating revenue by January 2013, and be able to show three full calendar years of sales. Additionally, qualifying companies must be U.S. based and privately held. Revenue in 2013 must have reached $100,000, and revenue in 2016 must have been at least $2 million.

AIO and Ideal Concepts are included in the “Insurance Companies” category, which covers a wide assortment of business concentrations including all aspects of insurance business, and all lines of insurance. Insurance carriers, adjusters, warrantors, as well as property & casualty lines of insurance marketers, among a plethora of other types of companies, are included in this category. Of the top ten companies listed in this vastly varied category, AIO had the third highest revenue for 2016.

Ideal Concepts president and AIO founder John Pequeno said, “We are honored to be included on this list, and are very proud to be one of the highest ranked individual health insurance marketers. Our ranking among the top 12% of Inc. 5000 honorees highlights the extreme growth we’ve achieved over the past three years, arguably the most turbulent years in the individual health insurance business. Since 2013 when Healthcare.gov was launched, we have managed to consistently grow and expand in a market that has been repeatedly subjected to persistent and acute turmoil."

In achieving a ranking of #622 for 2017, AIO climbs 516 spaces from its ranking on the 2016 list. AIO projects a similar revenue increases for 2017.
Ideal Concepts, Inc. Honored as Business of the Year
Ideal Concepts, Inc. was awarded “Business of the Year” for 2015 by Lehigh Valley Business Magazine. Ideal Concepts won the prestigious award for creating jobs, contributing to the community and bolstering the region economically.

Over 400 business professionals attended the awards ceremony, held at the ArtsQuest Center at SteelStacks in Bethlehem, PA. LVB publisher Mike O’Rourke said of the event, “This is the highlight of the year for Lehigh Valley Business as we recognize the outstanding companies of the Greater Lehigh Valley.”

Finalists and winners were chosen by an independent panel of judges made up of esteemed Lehigh Valley professionals from various industries. The annual Business of the Year Awards program is designed to give for-profit companies and executives recognition for their exceptional contributions to the Greater Lehigh Valley business community.

Ideal Concepts President John Pequeno said of the award, “I’m extremely honored for Ideal Concepts to be named Business of the Year! We have worked very hard over the past ten years to become a leader not only in our community, but also in the health insurance industry nationwide.”

The Business of the Year Event also recognized several other business and community leaders. For a full list of nominees and winners, check out: http://www.lvb.com/article/20151214/SUPPLEMENT/151219948/business-of-the-year-2015
Ideal Concepts, Inc. President John Pequeno is named to Lehigh Valley's Top Forty Under 40 List
Ideal Concepts, Inc. President John Pequeno was named among Lehigh Valley Business's top Forty Under 40 professionals for 2015. This awards program celebrates 40 of the Greater Lehigh Valley's most accomplished young businessmen and women, who have been making headlines in their field and share a commitment to business growth, professional excellence and to the community. A lifelong Lehigh Valley, Pennsylvania resident, John is being recognized for his outstanding accomplishments and contributions to the Allentown-Bethlehem-Easton area. At just 33 years old, John has risen to become a leader not only in his community, but also in the health insurance industry nationwide.
Ideal Concepts, Inc. Launches SalesRadix.com
Take a closer look at Ideal Concept's innovative, cutting-edge sales technology at www.SalesRadix.com. Our health and life insurance agents are using our free leads and technology to take their business to the next level!
Ideal Concepts makes the Inc. 5000 list for the 5th year in a row!
Did you know only 322 companies have achieved Inc. 5000 status five times since the inception of the list in 1982? That's less than 4% of all companies.

Of those, even less have done it in consecutive years.


But Ideal Concepts, Inc. was named the the Inc. 5000 list for the past five years in a row!
We have so many job openings right now in a variety of departments including Recruiting, Sales, Quality Assurance, Customer Service, and more! Check out our open positions on Indeed.com

Number of Employees in Ideal Concepts

1,001 to 5,000

Ideal Concepts Revenue

Hidden by employer